Build Community First & the Peer to Peer Fundraising Will Follow

Date/Time: Tuesday, January 29 at 2 pm ET

Community organizations have been intimidated by peer to peer fundraising in the past, thinking that it is only a feasible option for large scale organizations. Sunrise Association started off with just 1 walk in 2006 and has refined its strategy to expand and increase revenue year-over-year. Join Sunrise Association’s Vice President of Events, Aileen to learn how Sunrise went from two walks to five in a matter of years, and how its peer-to-peer fundraising strategy plays an important role in its overall fundraising efforts.


Learning Objectives:

  • How to build a community in a fun and meaningful way to both attract and retain supporters
  • How to use technology to maximize community building through walks
  • How to assess your peer-to-peer fundraising strategy and adjust it according to your organization


Aileen Hoffman, VP of Events, Sunrise Association
Morgan Connelly, Rallybound Account Executive


Free thanks to sponsorship by

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